When we think of Ferrari, we imagine speed, power, precision—and unmistakable luxury. But what if Ferrari wasn’t just a car brand? What if it was a perfume?
That was the concept behind one of my most exciting recent projects: a 3D perfume product and animated website concept based on the Ferrari brand. This project was both a technical and creative challenge, blending branding, 3D modeling, and web animation to create an immersive digital experience.
The idea began with a simple question: What if Ferrari created a luxury fragrance, what would it look and feel like?
From there, I imagined a bottle that echoes Ferrari’s identity sleek, powerful, and confidently red. The signature Ferrari horse logo takes center stage, symbolizing motion and prestige, while the bottle design draws inspiration from the aerodynamic lines of a Ferrari sports car.
Color Scheme: Dominated by Ferrari Red, contrasted with metallic black and chrome to give it a high-performance aesthetic.
3D Modeling: I used Blender (or another 3D tool you used) to design the perfume bottle from scratch. The silhouette mirrors a car hood, with curves that evoke movement and speed.
Logo: The iconic prancing horse remains the hero of the design, embossed subtly into the glass for an elegant, premium finish.
I created a short animation for the perfume, introducing the brand as if it were launching globally. The animation plays with:
- Dramatic lighting
- Slow camera movements
- Engine sound FX blended with perfume spray sounds
This was meant to blend the intensity of motorsport with the sophistication of high-end fragrance advertising.
This project pushed me to:
- Combine product design with storytelling
- Explore branding in a cross-industry concept
- Deepen my 3D skills in both modeling and real-time interaction
- Think beyond static visuals into immersive digital product experiences
